Sustainable water-based sports solutions in Slovenia and Croatia
The transboundary project was implemented by Međimurje Nature - Public Institution for Nature Protection in collaboration with DOPPS – BirdLife Slovenia and Ecological Tourism in Europe – Linking Tourism and Conservation e.V. (Ö.T.E.–LT&C.) and from November 2023 to April 2025.

Challenge
The Mura and Drava rivers are among the most precious natural areas in Croatia and Slovenia. They are home to a variety of habitats that shelter exceptional biodiversity. They attract visitors seeking nature-based recreation away from city life. However, these fragile ecosystems are under threat from growing human pressure and unregulated tourism, making protection and responsible use essential.
Objective
The project aimed to promote sustainable water tourism on the Mura and Drava rivers by creating clear guidelines, engaging local stakeholders and setting up a monitoring system. Ultimately, the aim was to protect the fragile river ecosystems and encourage environmentally friendly recreation by April 2025.
Approach
The project achieved its aims through:
- Engaging local stakeholders through targeted workshops and training;
- Developing clear guidelines for sustainable river tourism and concession permits;
- Establishing participatory monitoring of riverine bird populations;
- Promoting awareness via informational materials and signage;
- Exchanging best practices with experts and partners from Germany.

Achieved Results
The project made significant progress in conserving river ecosystems and promoting sustainable tourism. Workshops and info panels raised stakeholders’ awareness of eco-friendly river use, while participatory monitoring deepened their insight at local biodiversity, encouraged them to be more attentive to wildlife and potentially harmful activities in the river area. However, the shift from unregulated use to coordinated management sets a challenging path ahead and needs further efforts and commitment.
Sustainable water-based sports solutions
The project was implemented in Slovenia (at the Mura River) and in Croatia (at the Mura and Drava Rivers).
Nearest city: Zagreb
Project lead: Međimurska priroda - Javna ustanova za zaštitu prirode (Međimurje Nature - Public lnstitution for Nature Protection)
Trg međimurske prirode 1, Križovec, 40315 Mursko Središće
Croatia
Grant: 59.948,89 Euro
Duration: 18 months
Contact person for the BESTbelt project: Zoran Šardi projekti(at)medjimurska-priroda.info
Website: https://www.medjimurska-priroda.info/
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